Our Story

We believe in knowledge. We are determined to solve the information overload challenge. We are building the world’s first knowledge quantification platform because knowledge has a clear value - and our technology is the key to measuring and unlocking it.

Launched in 2018 by co-founders Barak Ronen, a former journalist, and Roie Amir, a technologist, CRUX leverages advanced natural language processing technology and a proprietary quantification algorithm to quantify knowledge. Our first Beta product was backed by the Google Digital News Initiative and our technology is deployed on prestigious content and information platforms around the world.

The company is based in London and Tel Aviv, and backed by WENVEST Capital and Founders Factory.

We are a diverse team of techies, creatives and product builders working together to develop and disseminate the quantified knowledge vision.